Here Are A Few Film Title Ideas -

Second Survey

Thriller Survey

1) How old are you?

    15-18          19-21          22+

2) What gender are you?

   Male           Female

3) What is it about thrillers that you enjoy watching?

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4) What stereotypically do you expect to see in a thriller?

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5) What is your favourite thriller film?

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6) Who do you typically go to the cinema with?

    Friend(s) of similar age                      Friend(s) of an older age

    Parent(s)

7) Do you prefer thrillers set in the country or city?

    Country                 City

8) Do you prefer thrillers to be realistic or unrealistic?

    Realistic                 Unrealistic

9) Do you prefer thrillers to be set during the day or night?

    Day                      Night

10) Do you prefer to be following the victim or perpetrator's story throughout the film?

    Victim                   Perpetrator

Recorded Survey Answers

Out of all of the questions which we asked on our survey, we were most keen to find some direction in the responses as to what genre that people prefer. As seen from the pie chart above, the replies consisted on Action, Adventure, Rom-com, Comedy and Thriller. Due to 33% of our sample (who were all of various ages) choosing Thriller, we decided this was the route which we decided to pursue.

The age of participants was vital for us to distinguish where the majority of our answers were originating from. From the pie chart it reveals that the responses were vastly that of 18 years old and over.

By asking the participants what film certificate they favoured, it gave us perspective of how popular and well received are the various certificates are. This enquiry was another deciding point for my group as to where to place our film on the rating scale. We were aware that when asking this question, later we would have to research further into the restrictions of each age certificate. In this respect, carrying out a questionnaire proved effective to a certain extent -- it did not give us all the information we required to advance into our planning process...

The responses to this question provided my group and I the insight to whether individuals go to the cinema on their own or go with people of their own age or even with family members. The effectiveness of this question was to address the thoughts we had on whether to base our film on a group of friends or about a family - where the audience can relate to each character.

We aimed to ask this question to get general feedback as to whether trailers are very effective in enticing people to the cinema, also to find out the average cinema-going rate. The results gathered indicate that in general, individuals experience the cinema 0 - 2 times per month, making our researching/planning/editing process more vital - as our film would have to stand out among all the rest at the cinema to entice the people who go to the cinema 0-2 times per month - as they are the largest category.

In being able to successfully produce and advertise a trailer of a film, we found it essential to recognize why people choose to see the films that they do. As the cinemas mainly feature the most popular type of movies: A-list movies, we knew that Actors and Actresses would be highly rated, as opposed to the plot, film poster or other factors. 

Celebrities dominate social media by going on chat shows, paparazzi shots, having photo shoots for advertising campaigns and magazine interviews, my group were aware that on this aspect we could not deliver what the audience wants, however, we focused on the next highly regarded attraction of a film: The Plot.

For intrigue purposes as well as research, we wanted to ask our participants "When you want to look up a film, what website do you regularly go to?" The International Movie Database posed as the most frequently visited, with the film's official website following. From the beginning of the research stage when we looked at billing blocks and film posters, we were certain to stick to the convention of employing an official film website  to satisfy our target audience's needs if they wished to look into our movie. 

Target Audience

Selecting the target audience is a process which cannot be entered lightly and research into each of the age certificates is compulsory in order to correctly label a film. Before we looked into the age restrictions however, we knew that a thriller commonly is either a 15 or 18, this is due to the fact that the shocking impact and feelings which thrillers produce can only be achieved with a certain amount of horror, violence and violent language.
This is an extract from the bbfc (British Board of Film) website which states the exactly what the classification of a 15 certificate entails.

Having looked at the classification of 15 and 18 rated movies, encouraged our simultaneous development of choosing the 15 rating to represent our film. We felt like we were going to need to apply the use of strong language to show how desperate the men were in catching all of the three girls. Moreover, we anticipated that we would exploit the use of violence to show the physical intimidation that was imposed on the protagonist. 

In addition to just talking about which age rating was suited best to the film, we took into account the feedback we received from the initial survey we sent out, of which 25% (the highest percentage) said they preferred to watch 15's.

Genre Discussion VLOG

Here are the trailers (in order) at which we discussed them...

~ Eden Lake

~ How To Lose A Guy In Ten Days

~ Fast And Furious

~ Sherlock Holmes

Film Survey

 In order for my group to produce a trailer, we wanted to get some primary data instead of secondary as it  is more reliable. Our survey is comprised of questions which would allow us to see what age group goes to cinema more often than others and what genre film they prefer to watch above all the rest. By getting a wide range of ages to fill out this survey it allowed us to see where there would be a gap in the 'cinema market' so that we are making a trailer which would be of interest to a contemporary audience. Furthermore,  a couple of the questions we included  such as "What online Movie sites do you visit?" and "What attracts you to watch a film?" is allowing us to receive information on how effective promotion packages usually are. For example, if people do not usually visit the film's official website, then it is telling my group that we need to advertise the film's website clearly on the official poster, trailer and magazine.  Below is the survey which we handed out...

I Am Legend Poster Analysis